777new – Privacy Policy and Data Protection

This Privacy Policy describes how 777new (operator of the platform available at 777new.click) collects, uses, stores, shares, and protects the personal data of users who access or use any service offered on the platform — including casino games, slots, e-sports betting, football (Brasileirão Série A, Copa do Brasil, Libertadores), volleyball, basketball (NBB), MMA/UFC, and all other content available on the platform.

The 777new is the controller of the personal data collected through the platform, as defined by the General Data Protection Law (LGPD — Law No. 13.709/2018). This means we are responsible for deciding how and why data is processed, and for ensuring that such processing takes place within the limits established by Brazilian law.

When you create an account, use our services, or simply browse the 777new platform 777new, you acknowledge that you have read and understood this Privacy Policy. If you have any questions about any part of it, please contact us before continuing to use the services.

The 777new collects personal data in different ways depending on how you interact with the platform. The categories of data and the situations in which they are collected are outlined below:

Registration data (provided by you):

• Full name as it appears on your identity document;
• CPF (Cadastro de Pessoa Física);
• Date of birth;
• Email address;
• Mobile number with Brazilian area code (DDD);
• Full residential address (zip code, street, city, state);
• Access password (stored in encrypted form — never in plain text).

Identity verification (KYC) data:

• Copy of a government-issued photo ID (RG or CNH, front and back);
• Recent proof of residence;
• Selfie with ID document (when requested for identity verification);
• Proof of ownership of the registered Pix key used for withdrawals.

Financial and transaction data:

• Deposit and withdrawal history (amounts, methods, and dates);
• Destination Pix key for withdrawals (CPF, email, phone number, or random key);
• Partial credit or debit card details (last digits and card brand only — full card data is never stored directly by 777new).

Platform usage and behavioral data (collected automatically):

• IP address and approximate geolocation;
• Device type, operating system, and browser;
• Pages visited, session duration, and interactions with the interface;
• Betting and gaming history (required to operate the VIP Program and resolve disputes);
• Cookies and session identifiers (detailed in Section 6).

The 777new processes personal data exclusively for the purposes described below. No data is used for purposes other than those stated here without your prior authorization:

• Account creation and management: registration, authentication, password recovery, and user profile management;
• Identity verification (KYC): confirmation of legal age, account ownership, and compliance with anti-money laundering regulations;
• Financial transaction processing: deposits via Pix, boleto bancário, card, PicPay, Mercado Pago, and TED, as well as withdrawal processing;
• Gaming services operation: bet recording, result settlement, VIP Program bonus allocation, and dispute resolution;
• Security and fraud prevention: detection of multiple accounts, use of automation tools, system manipulation, and suspicious activity;
• Compliance with legal obligations: record retention in accordance with applicable Brazilian law, and reporting to authorities when legally required;
• Account communications: security notifications, transaction confirmations, Terms and Conditions updates, and other communications relevant to your use of the platform;
• Marketing communications (with consent): promotions, bonuses, and updates — only if you have opted in to receive such communications, always with an easy unsubscribe option;
• Platform improvement: aggregated and anonymized analysis of usage behavior to improve the experience, fix bugs, and develop new features.

The 777new does not use your data to build consumer profiles for resale to third parties, for behavioral advertising outside the platform, or for any purpose not listed above without your explicit prior consent.

The LGPD requires that all personal data processing be grounded in one of the legal bases set out in article 7 of the law. The 777new processes your data based on the following legal grounds:

• Contract performance (art. 7, V): processing necessary for account operation, bet processing, Pix deposits, and withdrawals — that is, to deliver the service you signed up for;
• Compliance with a legal or regulatory obligation (art. 7, II): identity verification (KYC), anti-money laundering compliance, and record retention as required by applicable Brazilian law;
• Consent (art. 7, I): marketing communications and use of non-essential cookies — you may revoke this consent at any time;
• Legitimate interest (art. 7, IX): platform security, fraud prevention, detection of multiple accounts, and aggregated analysis to improve services — always balancing the interest of the 777new with users' rights and expectations.

The 777new does not sell personal data. Sharing occurs only in the situations below, with partners who are contractually bound by data protection obligations equivalent to our own:

• Game providers: Pragmatic Play, NetEnt, Play'n GO, Evolution Gaming, and other partner providers receive session identifiers to operate the games — never personally identifiable data beyond what is strictly necessary for the gaming session;
• Payment processors: partner institutions for processing Pix, boleto, card, PicPay, Mercado Pago, and TED receive only the data necessary for the specific transaction;
• Identity verification (KYC) services: where applicable, partners specializing in document verification to confirm identity and legal age;
• Hosting and infrastructure services: server and CDN providers that host the platform — all operating under data processing agreements that ensure adequate protection;
• Competent authorities: when legally required by court order, request from Brazilian law enforcement or tax authorities, or regulatory mandate — always limited to what is strictly requested.

Any company that receives personal data belonging to users of 777new as a data processor is subject to data processing agreements that establish obligations equivalent to those in this Policy, as required by the LGPD.

The 777new uses cookies and similar technologies to ensure the platform works correctly and to improve your experience. Cookies are small text files stored in your browser or on your device.

The categories of cookies used:

• Essential cookies: required for the platform's basic operation — session authentication, login maintenance, bet slip, and language settings. They cannot be disabled without compromising the use of the service;
• Performance cookies: collect information about how you use the platform (pages visited, session duration, errors encountered) in an aggregated and anonymized form, to help us improve the service;
• Functional cookies: remember your preferences (such as your default bet amount or responsible gaming settings) to personalize your experience;
• Analytical cookies: enable analysis of usage patterns for the development of new features — always in aggregate form, with no individual users identified.

You can manage or block non-essential cookies in your browser settings. However, blocking essential cookies may prevent the platform from functioning properly — including login and bet processing.

The 777new does not use social media tracking pixels or third-party cookies for behavioral advertising outside the platform.

The 777new retains personal data for as long as necessary to fulfill the purposes for which it was collected, in compliance with minimum legal retention obligations. The general criteria are:

• Registration and active account data: retained for as long as the account is active and for up to 5 years after closure, as required by financial record-keeping regulations;
• Financial transaction records: retained for a minimum of 5 years following the transaction, in accordance with Brazilian anti-money laundering legislation and tax obligations;
• Betting and gaming history: retained for up to 5 years for audit purposes, dispute resolution, and compliance with regulatory obligations;
• KYC verification documents: retained for as long as the account exists and for up to 5 years after it is closed;
• Access and security logs: retained for 6 months to 2 years depending on the nature of the record;
• Marketing data (with consent): retained until consent is withdrawn.

After the applicable retention period, data is securely deleted or irreversibly anonymized. Anonymized data may be retained indefinitely for statistical purposes and does not constitute personal data processing.

The security of personal data belonging to users of 777new is handled with the same rigor applied to banking systems. The security measures in place include:

• Encryption in transit: SSL/TLS 256-bit encryption on all communications between your device and our servers — login credentials, financial transactions, bets, and personal data are always transmitted encrypted;
• Encryption at rest: passwords are stored using modern-standard cryptographic hashing — never in plain text. Sensitive data in the database is encrypted;
• Multi-factor authentication: available for user accounts and mandatory for internal administrative access;
• Internal access control: only employees with a direct need for access may view user data, and all such access is logged and monitored;
• Continuous monitoring: automated systems monitor suspicious activity, unauthorized access attempts, and anomalous behavior around the clock;
• Security testing: penetration testing and vulnerability assessments are carried out periodically by specialized professionals;
• Incident response plan: documented procedures for containment, investigation, and notification in the event of a security incident.

Despite all these measures, no system is 100% breach-proof. The 777new is committed to notifying affected users and the ANPD within the legally required timeframes in the event of any security incident that may pose a relevant risk to your rights and freedoms.

Your role in keeping things secure: You also bear responsibility for keeping your account secure — by using a strong, unique password, not sharing your credentials, and notifying 777new immediately via live chat if you suspect unauthorized access.

The LGPD grants you, as the personal data subject, a set of rights that 777new 777new is committed to upholding in full. You may exercise any of these rights at any time by reaching out via email or live chat:

• Processing confirmation: find out whether 777new processes your personal data;
• Data access: obtain a copy of the personal data that 777new holds about you;
• Correction: request the correction of incomplete, inaccurate, or outdated data;
• Anonymization, blocking, or deletion: request the anonymization, blocking, or deletion of unnecessary, excessive, or non-compliant data;
• Portability: request the transfer of your data to another service provider, in accordance with ANPD regulations;
• Deletion: request the deletion of personal data processed on the basis of your consent (subject to any legal retention obligations);
• Information on data sharing: find out which public or private entities 777new has shared your data with;
• Information on the right to withhold consent: to be informed of the consequences of withholding consent when consent is the legal basis for processing;
• Consent withdrawal: revoke previously given consents in a straightforward and free-of-charge manner.

Requests are responded to within 15 business days. In cases requiring more in-depth analysis, 777new communicates the extended timeframe and the reason for it. Requests that are manifestly unfounded or excessively repetitive may be subject to a reasonable fee or a reasoned refusal.

The services of 777new — casino games, slots, Sports Betting, and e-sports — are strictly intended for individuals aged 18 and over. Creating an account on the platform requires providing a date of birth, and the 777new actively verifies this information and may request supporting documentation at any time.

The 777new does not intentionally collect personal data from individuals under 18. If we identify that an account belongs to a minor — whether through document verification, a report, or any other means — the account is closed immediately, any deposited funds belonging to the user are returned, and all collected data is deleted in accordance with the LGPD and its special provisions for the protection of children and adolescents.

If you are the legal guardian of a minor who may have created an account on 777new, please contact us immediately at contato@777new.click so we can act quickly.

Some of the partners of 777new — such as game providers and server infrastructure companies — may process data on servers located outside Brazil. When this occurs, the 777new ensures that international transfers are carried out in compliance with Article 33 of the LGPD, through:

• Transfer to countries offering an adequate level of personal data protection, as assessed by the ANPD;
• Specific contractual clauses guaranteeing data subjects the same rights provided under the LGPD;
• Formal commitments from the receiving company to handle data in accordance with equivalent security standards.

The 777new does not transfer personal data to countries without adequate privacy protections without the contractual safeguards mentioned above.

The 777new may update this Privacy Policy periodically to reflect changes in our data practices, new services, regulatory developments, or LGPD updates. When relevant changes occur that affect your rights or the way we handle your data, you will be notified with reasonable advance notice via:

• Email to the address registered on the account;
• Platform notification at next login;
• Updating the "Last updated" date at the top of this page.

Continued use of the platform after notification and the effective date of the updated version constitutes acceptance of the changes. If you do not agree with the changes, you may close your account and request a refund of any available real balance before the new version's effective date.

Previous versions of this Policy may be requested by email at contato@777new.click for historical reference.

For questions about this Privacy Policy, to exercise your rights as a data subject, or for any matter related to the protection of your personal data, please contact 777new through the channels below:

• Email: contato@777new.click — responses within 15 business days for LGPD requests;
• Live chat: available 24 hours a day, 7 days a week, directly on the platform after logging in — for general privacy-related questions;
• Support page: Frequently Asked Questions with answers to the most common questions about the platform.

For questions specifically related to personal data processing, please include the following in your email subject line: "Privacy – LGPD" and describe your request. You may also complement this reading with our Terms and Conditions and with the information of Responsible Gambling.